Digital Themes

Biometric Recognition

What is Biometric recognition?

Biometric recognition acts within an information system as the automated process used to identify individuals based on their biological traits or behavioral characteristics. Examples include fingerprint recognition, face recognition, iris scanning, and voice recognition. Users’ biometric data could consist of their fingerprints, hand geometry, palm veins, height, retina, iris color and size, voice, and signature. 

Biometric systems consist of sensing, feature extraction, and feature matching, which carry out the biometric recognition algorithms. Biometric sensors, such as a fingerprint sensor, scan the individual’s biometric trait to generate its digital representation. The system can then analyze the data and reconstruct that identity, able to recognize it going forward.

Biometric recognition information systems function mainly in two capacities – User Verification, i.e., biometric authentication, and User Identification. Biometric authentication is a security identification system used to match biometric characteristics to a user to verify that they are who they claim. User identification then takes the systems-based approach to cross-reference that information against a database and check for any associated patterns or account information. 

Biometric recognition uses vary across industries and platforms, ranging from law enforcement and government agencies to retail and financial institutions. Many people will encounter it daily to unlock phones or for home access control.

How can Biometric recognition improve your customer experience?

  • Ease of transaction – Users of many platforms find consistent password and PIN requirements to be too time-consuming and frustrating. Biometrics allows the user to maintain security within the transaction while eliminating the obstructions of passwords and security questions.

  • Frequency of visits – Providing a frictionless user experience with biometric technology can increase users' inclination to return.

  • Accessibility – Users may misplace codes and forget passwords, but they have their fingerprints on them at all times, allowing them constant access.

  • Fraud protection – While many people reuse their codes and passwords, identity-based biometrics, such as hand geometry and vein patterns, are less likely to be falsely duplicated.  

  • Comparison and identification – Analysis of your users’ common behavioral traits and biometric information can help you better serve those who most frequent your site.

  • Data security – Correctly identifying those visiting your site will also keep your data more secure, limiting access to those already vetted by your system.
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