Reach, engage, and retain, your customers faster

 with Adobe Experience Manager

Boost your ability to reach your customers faster with personalized experiences

At the crossroads of strategy, innovation, and technology, lies the customer. As customers become more and more digitally sophisticated, businesses must recalibrate their digital strategies to amalgamate the best of innovative ideas and trending technologies to deliver a highly personalized digital experience.

Virtusa LaunchPad along with Adobe Experience Manager (AEM) offers a unified approach to digital asset management that turns this goal into reality.

Make every interaction with your customer meaningful – across social, website, or mobile applications – by augmenting your content management strategy with AEM. By implementing AEM, Virtusa helps simplify your organizational operations, promote cross-channel consistency, and improve customer stickiness.

Key features

Our solution is powered by Virtusa LaunchPad, an AEM-based reusable framework.

Virtusa LaunchPad includes all of the components needed for successful site installations, as well as a catalogue of ready-to-use components for personalizing the online experience and reducing time-to-market.

  • Single platform for marketing and technical content
  • Translation management and localization support
  • Provision of content reuse across webpages
  • Blended publishing facility
  • Version management
  • Search and tag management
  • Centralized digital asset management
  • Integration through APIs
  • Content-as-a-service facility
  • Web-based review experience


Virtusa Launchpad - key features

Key services

Content management services

Content strategy and information architecture offering, customer experience offering

Asset management services

Asset optimization offering, dynamic media services

AI search services

    Search services, Google map services


Migration services

Content migration offering, data migration services

Success stories

Premier US Bank Personalizes Marketing Campaigns to Experience 5% Boost in Customer Interactions

Virtusa helped the bank pitch campaigns based on the customer propensity to most profitable customers. The enhanced CMS recommended real-time offers to customers with the right message, at the right time and through the right channel.

Find out what Virtusa can do for you.

Contact us now. We’ll answer your questions and provide a free consultation.