ISG Provider Lens® 2025

Virtusa recognized as global Leader
in Generative AI Services

Virtusa featured as a Leader in ISG Provider Lens® - Generative AI Services 2025 for both strategy and consulting and development and deployment services.

The recognition reflects our commitment to making experiences better with technology. Through Virtusa Helio, we pair strategic consulting with industry expertise to help enterprises adopt generative AI (genAI), responsibly and at scale.

 

About the ISG recognition

ISG evaluated providers on their ability to deliver responsible, high-impact genAI transformation. For strategy and consulting, the focus was on use case prioritization, LLM and infrastructure evaluation, governance, and enterprise readiness. For development and deployment, criteria included full-lifecycle delivery—from infrastructure and model training to LLMOps and compliance.

 

Virtusa features as a Leader in ISG Provider Lens®- Generative AI Services 2025 for both strategy and consulting

Strategy & Consulting strengths

ISG named Virtusa a Leader in Generative AI Services 2025 – Global for the strength of our consulting-led model, which emphasizes strategic alignment, measurable outcomes, and contextual execution.

Use case prioritization with business alignment

Our consulting workflow begins with structured backlog curation that applies a desirability–feasibility–viability lens enabling advisors to frame strategic trade-offs early, ensuring genAI initiatives are tightly aligned with enterprise goals and budget cycles.

Outcome-sensitive frameworks and value realization

Our advisory approach includes planning for post-deployment evolution, cost governance, and ROI tracking. By embedding value estimation and feedback loops into every engagement, Virtusa ensures that genAI adoption delivers sustainable business outcomes rather than one-time wins.

Embedded advisory within business domains

Virtusa integrates strategic consulting directly into business and industry contexts, giving advisors a close view of functional priorities and challenges and helping them shape transformation with real-world insight.

 

 

Virtusa blends vertical-aware consulting with engineering depth, using its Helio platform to guide clients from genAI strategy to production through platform-linked workshops and industry-aligned innovation journeys.

— Gowtham Kumar Sampath, Assistant Director and Principal Analyst, ISG

 

 

Virtusa features as a Leader in ISG Provider Lens®- Generative AI Services 2025 for development and deployment services

Development and Deployment strengths

Modular platform with end-to-end tooling

Virtusa provides a modular platform that supports the full development lifecycle. From agent scaffolding and dataset management to legacy modernization, these tools accelerate both new solution development and transformation of existing systems, leveraging reusable assets to improve speed and efficiency.

Flexible deployment across environments

Clients can govern LLM selection across on-premises, private cloud, or public configurations. This flexibility allows solutions to run seamlessly across platforms such as Salesforce and ServiceNow, while avoiding vendor lock-ins and enabling orchestration through Helio or other meshes.

Sustained value through monitoring and feedback

Post-deployment, Virtusa integrates monitoring, feedback loops, and update cycles to maintain performance over time. Built-in fallback and override layers safeguard enterprise continuity, ensuring solutions remain reliable, measurable, and ROI-focused.

 

 

Virtusa delivers production-grade agentic architectures with LLM-neutral orchestration, modular platform tooling and demonstrable maturity across multiagent workflows, prompt design governance, explainability and post-deployment evaluation.

— Gowtham Kumar Sampath, Assistant Director and Principal Analyst, ISG

About Virtusa Helio

Virtusa Helio comprises platform-powered modular advisory and engineering services. Designed to work with your organization’s existing ecosystem, AI models, policies, and technology stack, it creates measurable business impact by delivering superior customer experiences and unlocking operational efficiencies.

 

Download the ISG Provider Lens®
- Generative AI Services 2025 report