Consultant - Corporate - 77265
Description
Responsibilities:
- Develop and implement a public relations plan including strategy, goals, and tactics, aligned with requisite budget
- Devise new ideas for media pitches and announcements based on trends, breaking news and other relevant events
- Leverage media contacts to drive ongoing coverage, as well as high-profile placements, in print and online media
- Coordinate all public relations activities with internal stakeholders, partners, and clients.
- Work with PR agency to identify and create content for press releases, byline articles and keynote presentations
- Monitor, analyze and communicate PR results
- Evaluate paid opportunities for media exposure
- Promote Virtusa thought leaders to grow industry awareness of how Virtusa helps clients innovate
- Maintain deep understanding of industry trends impacting clients and devise strategy to communicate relevant Virtusa expertise
- Manage Virtusa relationship with PR agency to maximize ROI
Requirements:
- Bachelor’s degree in Marketing, Advertising, Communications, or a related discipline
- 5+ years working experience in B2B public relations required – corporate and/or agency
- Proven track record designing and executing successful public relations campaigns
- Exceptional verbal and written communication skills
- Strong storytelling skills
- Strong relationships with business and industry media outlets
- Basic understanding of technology services business, including digital transformation and cloud services. Expertise in industry sectors where Virtusa plays is a plus: Banking, Financial Services, Insurance, Healthcare, Telecommunications, Media, Entertainment, Travel, Manufacturing, and Technology
- Must have an eye for detail
- Ability to multitask, prioritize, and manage time efficiently in a face-paced work environment
- Experience managing a budget and agency a plus
Primary Locations
Other, New York, United States
Job Type
Experienced
Skill
Not Applicable Skill Classification
Travel
No
Job Posting
15/08/2022