Senior Director - Corporate

Senior Director - Corporate - (77240)

Description

Responsibilities:

• Develop and implement a public relations plan including strategy, goals, and tactics, aligned with requisite budget
• Devise new ideas for media pitches and announcements based on trends, breaking news and other relevant events
• Leverage media contacts to drive ongoing coverage, as well as high-profile placements, in print and online media
• Coordinate all public relations activities with internal stakeholders, partners, and clients.
• Work with PR agency to identify and create content for press releases, byline articles and keynote presentations
• Monitor, analyze and communicate PR results
• Evaluate paid opportunities for media exposure
• Promote Virtusa thought leaders to grow industry awareness of how Virtusa helps clients innovate
• Maintain deep understanding of industry trends impacting clients and devise strategy to communicate relevant Virtusa expertise
• Manage Virtusa relationship with PR agency to maximize ROI

Requirements:

• Bachelor's degree in Marketing, Advertising, Communications, or a related discipline
• 5+ years working experience in B2B public relations required - corporate and/or agency
• Proven track record designing and executing successful public relations campaigns
• Exceptional verbal and written communication skills
• Strong storytelling skills
• Strong relationships with business and industry media outlets
• Basic understanding of technology services business, including digital transformation and cloud services. Expertise in industry sectors where Virtusa plays is a plus: Banking, Financial Services, Insurance, Healthcare, Telecommunications, Media, Entertainment, Travel, Manufacturing, and Technology
• Must have an eye for detail
• Ability to multitask, prioritize, and manage time efficiently in a face-paced work environment
• Experience managing a budget and agency a plus

Primary Location

Schedule

Job Type

Travel

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