Recruitment Marketing Leader

Piscataway, NJ, US

Recruitment Marketing Leader - (62430)


  • Responsible for the top of funnel results for four brands across ten US and Canada local, state, and nationwide job markets.
  • Manage digital advertising sources, including job boards, PPC, radio, print, retargeting, and paid social.
  • Oversee ad content creation, including ad copy and graphic design and video content.
  • Create and manage job postings content, titles, and placement optimizing for job sets for efficacy
  • Manage recruitment marketing budget and mix to drive to cost per application and improve candidate quality.
  • Manage the applicant tracking system as it relates to marketing automation and candidate experience.
  • Integrate marketing systems into existing talent acquisition technologies.
  • Analyze data to improve marketing results over time, identifying trends, and making adjustments to improve efficiency.
  • Coordinate with recruiters and hiring managers to ensure strong workforce planning and adjust campaigns to align with changing business requirements.
  • Build the employer brand and identify opportunities to position company in the market.
  • Track and report on recruitment marketing KPI's and budget to senior leadership

Primary Location

: US-NJ-Piscataway


: Full Time

Employee Status

: Manager

Job Type

: Experienced


: No

Job Posting

: 01/12/2021, 11:31:47 PM

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