Recruitment Marketing Leader

Recruitment Marketing Leader - (62430)

Description

• Responsible for the top of funnel results for four brands across ten US and Canada local, state, and nationwide job markets.
• Manage digital advertising sources, including job boards, PPC, radio, print, retargeting, and paid social.
• Oversee ad content creation, including ad copy and graphic design and video content.
• Create and manage job postings content, titles, and placement optimizing for job sets for efficacy
• Manage recruitment marketing budget and mix to drive to cost per application and improve candidate quality.
• Manage the applicant tracking system as it relates to marketing automation and candidate experience.
• Integrate marketing systems into existing talent acquisition technologies.
• Analyze data to improve marketing results over time, identifying trends, and making adjustments to improve efficiency.
• Coordinate with recruiters and hiring managers to ensure strong workforce planning and adjust campaigns to align with changing business requirements.
• Build the employer brand and identify opportunities to position company in the market.
• Track and report on recruitment marketing KPI's and budget to senior leadership

Primary Location

Schedule

Employee Status

Job Type

Travel

Job Posting