Attention prospective job seekers! Beware of fraudulent offers Read more

Content Strategist

Hyderabad, Andhra Pradesh, India
Content Strategist - CREQ179671

Essential Responsibilities:

Responsible for the creation and implementation of digital content strategies for a portfolio of digital products and channels to support customer and business goals. Develops digital
content development plans for other teams within marketing.

Responsible for content lifecycle for a product or portfolio by developing governance
requirements and deliverables based on segments and markets.

Provides guidance and strategy to internal marketing partners, including copywriters,
product management, marketing strategy, SEO analysts, etc.

Responsible for developing content marketing briefs for internal and external partners. May
manage day-to-day relationships with partners and third party vendors.

Leads audits, qualitative, quantitative, and gap analyses across products, portfolios, and

Responsible for reporting on content effectiveness across markets, segments, and
Perform a comprehensive audit of website content, alongside existing design effort
Establish a tagging and categorization strategy to improve content discoverability
Rank content in terms of relevance, usefulness, and alignment with design and business goals
Map old content to new site architecture to aid the setup of redirects and maintaining SEO value
Validate content is applied to AEM platform templates following intended structure and format
Other duties as assigned or requested.

7 years of Marketing and Communications
7 years in Communications Strategy
7 years of Web Content Management

Bachelor's degree in Communication or Marketing OR 6 years of progressive related
experience in lieu of education
Master's degree in Communication or Marketing


Excellent written, interpersonal communication, and presentation skills. Proven track record of meeting / exceeding project requirements and delivering successful projects on schedule

Successfully partners through collaboration with an ability to lead and influence others within
a matrixed organization

A passion for technology and digital media, including knowledge of evolving best practices,
web trends, UX design, and digital marketing best practices. Experience delivering content to meet accessibility and Section 508 compliance requirements preferred

Deep, proven expertise in content strategy development and integrated tactical
implementation for complex, large initiatives

Strong planning and project management skills

Primary Location
Hyderabad, Andhra Pradesh, India
Job Type
Primary Skills
Content Operations, AEM Sites
Years of Experience
Job Posting

Join Virtusa


Please enter a valid email address to begin your application.

Thank you for verifying your email. Please proceed with the steps below to apply.

We only accept the following file extensions: .pdf, .docx or .doc
Maximum file size: 1 MB
File name must not include special characters or spaces (e.g. “name_resume.pdf”)

Please attach your CV/Resume, ensure it is in the correct format and smaller than 1MB.
We only accept the following file extensions:

Thank you. You already have an active account with Virtusa's hiring system. Please login to our portal to proceed with your application or apply for more opportunities.

LoginClick to Login

About Virtusa

Teamwork, quality of life, professional and personal development: values that Virtusa is proud to embody. When you join us, you join a team of 30,000 people globally that cares about your growth — one that seeks to provide you with exciting projects, opportunities and work with state of the art technologies throughout your career with us.

Great minds, great potential: it all comes together at Virtusa. We value collaboration and the team environment of our company, and seek to provide great minds with a dynamic place to nurture new ideas and foster excellence.

Virtusa was founded on principles of equal opportunity for all, and so does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.

Learn more